Nielsen To Start Tracking Amazon And Netflix Video

Nielsen, the arbiter of the TV ratings system for years is going to start figuring the ratings for other video sources. It's quite a change for the whole industry.
Nielsen, the holy vanguard of television ratings, has finally figured out how to track viewership from Netflix and Amazon's streaming video services. And when it launches next month, it could fundamentally change the sorts of shows you see from them. Since neither Netflix or Amazon offer detailed viewership data, Nielsen has developed a way for its rating meters to track shows by identifying their audio, the Wall Street Journal reports. While it won't track mobile viewers, it will help level the playing field for content owners when negotiating streaming deals, who have so far been clueless about how their shows are performing on Netflix and Amazon. That might lead to some of your favorite shows disappearing, but it could mean streaming data will help decide whether that show you've been binge watching gets cancelled.


Hear Ye! Hear Ye! Microsoft Out-Of-Band Patch!

Microsoft does not issue out-of-band patches very often, so it's usually done for something important. Out-of-band refers to those security patches issued outside of the usual Update Tuesday schedule (the second Tuesday of each month). This patch affects all current versions of Windows - but for Windows XP users, tough toenails. Remember XP has no more official support anymore.
Microsoft has announced that they will be pushing an out-of-band security patch today. The patch, which affects nearly all of the company's major platforms, is rated 'critical' and it is recommended that you install the patch immediately. The patch is rated 'critical' because it allows for elevation of privileges and will require a restart.


New PC A Few Months Old? Check Your Antivirus!

DarkReading - New data from Microsoft shows that nearly 10% of Windows 8 users are running expired AV software on their systems, making them four times more likely to get infected.

The trial versions of anti-malware software that people typically get with their new PCs and notebooks are just that. Once the software expires, it’s as bad as having no malware protection at all on a system.

As obvious as that might sound to some, a lot of people apparently don’t get it. For the past several months, security researchers at Microsoft have been investigating the correlation between malware infection rates and the quality of the available protection on Windows 8 endpoints.

They discovered that nearly 10% of Windows 8 consumer systems are running expired antivirus software. In fact, the No. 1 reason many Windows 8 users are unprotected is because they let their trial anti-malware software tools expire, according to Microsoft.


7 Rules Of Life, Some Sensible Aphorisms

Aphorisms are almost as common as cat videos in the online world; they come in all shapes and sizes, reverent and irreverent, serious and funny. Here is, in my humble opinion, one of the best collections - 7 Rules of Life - if only because it distils down the sort of homespun wisdom I have picked up over the years. I did not make this list, nor do I know the original source to give proper attribution.

1) Make peace with your past so it won't screw up the present.
2) What others think of you is none of your business.
3) Time heals almost everything, allow it to work.
4) Don't compare your life to others and don't judge them. You have no idea what their journey is all about.
5) Stop thinking too much, it's okay not to know the answers. They will come to you when you least expect it.
6) No one is in charge of your happiness except you.
7) Smile. You don't own all the problems in the world.


Why All The Hate For Internet Explorer?

Internet Explorer is the default, baked-in web browser that comes with Microsoft Windows; you probably knew that. You probably also know that Internet Explorer (aka simply "IE") gets a pretty bad rap a lot of the time. Personally, I have used Firefox as my main browser in Windows and Linux for the last three years or so - mainly because of two main features: "Live Bookmarks" and the ability to utilize a wide range of plugs ins to add functionality.

My peccadillos aside, though - what is the problem with IE, if there is one? IE has actually had an up and down career, and the current versions available are much better than those from just a few years ago. HowToGeek has a great rundown of the history and the stumbles of the various versions of IE, and gives you a good idea of why it has the lingering indifferent/poor reputation among a lot of techie types.